The purpose of Article Marketing is to attract attention and be known as an expert in a particular field. By becoming an expert, people will want to learn more from you. So what types of articles will attract people to your articles. There are four types of articles that rates high on attracting people’s attention.
1. Top 10 List Articles
Top 10 Lists are very easy to write. Think of something to write about. How about teaching others what you already know. Most people don’t know what you know about your business or the myths about your business.
* Top 10 Myths
* Top 10 Ways to Promote Your Website
* Top 10 Ways to Find a Good Affiliate Program
* Top 10 Uses of a Product
Take what you know and don’t take it for granted; you can easily come up with several Top 10 Lists.
2. Tips Articles
Tip Articles are very short usually under 400 words. This type of article writing consists of a problem and a solution. It could be a solution that you developed or someone else’s solution.
For Example:
Problem: Keeping track of article marketing strategy
Solution: Maybe you designed an Excel spreadsheet to help keep track of articles
Place a link in your article to your website where the person can download your spreadsheet. Offering people access to your solution will increase traffic to your website.
Try putting Tip Articles in your newsletters. Since Tip Articles are generally short, your prospect will likely read your emails over lengthy ones. Newsletters with Tip Articles is a way for you to keep in contact with your prospects.
3. How to Articles
Write an article on How to do something.
* How to Write Articles
* How to Improve your Traffic Generation
* How to Put Together a Floral Arrangement
Look at other How to articles on the internet. If you think you can do something better, then write an article.
People likes instructions to follow. Write your article in a step by step format.
4. Assessment Articles (Check List)
Assessment Articles are the most popular. People loves check lists. They will download them from your website and print them out. People will actually take the assessment.
* Quality of Life Assessment
* Assessments on When It’s Time to Hire a Freelance Writer
* Check List of What You Need to Run a Home Base Business
By placing a link to your website to download the assessment, you will again be drawing more traffic to your website.
Writing articles utilizing these four types of articles will attract people’s attention. People are looking for quick answers to their problems in a manner that is easy for them to understand.
No matter what type of article you chose to use, give your readers a “call to action” in your resource box — click on a link to learn more. This is your opportunity to drive traffic to your website or blog by offering additional free information.
Tamra Trowbridge coaches fellow network marketers how to attract pre-qualified prospects utilizing article marketing. Find out how you can increase your presence on the internet by visit my blog: http://www.prospectattractionmarketing.com
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